In order to simplify the definition of Affiliate Marketing here is the description:
“A way for a company (Advertiser/Merchant/Seller) to sell it’s products
by assigning Third Party (Publisher/Affiliate Marketers/Internet Marketers)
to market the products and getting the Commissions for every sales”
In an affiliate program, advertiser will have to pay the affiliates a commission fee for every lead or sale they drive to your website.
It may sound easy when you quote “commission fee for every sale” and “drive to your website”, this particular set of events definitely require a very good set of skills in marketing strategy and
“We are talking about internet marketing (understanding the subconscious mind of internet surfers)”
Affiliate marketers might use different marketing channels such as google search engine, content sites or email lists. So it simply indicate that affiliates are an extension of your sales force and represent your online brand.
“Affiliate marketing is different from any other conventional marketing”
In the big, beautiful, technology called the World Wide Web or known as Internet or the vast digital ocean of information which is accessible with just a click at our finger tips.
Emergence of search engines in the 90’s, internet ballooned into a massive e-commerce and information machine. This is where the opportunities were shown to website owners, affiliate marketers, e-commerce marketers, and other internet surfers that internet is a very very very Huge market.
“We live in the digital ages, so admit it”
“We buy things online, we don’t go to the retail shops”
Nowadays people’s eyes are peeled on the laptop, desktop, i-pad screen throughout the day, this is the opportunity where affiliate market need to harness from it.
“As of the first quarter of 2015, Facebook had 1.44 billion monthly active users” (SOURCE : STATISTIC)
Imagine 1.44 billion users are active on Facebook every month, simply posting a product’s ad on Facebook will lead you to a certain amount of conversions/sales even just 1% of the population were exposed to the ads.
This is how social network can sparkle your product promotional campaign, while we still have other marketing channel like Google Adwords, LinkedIn, Solo Ads Seller and etc.
“Why we have to harness and optimize the usage of social networks to drive traffic ?? Because Social Network Market is RIDONKULOUSLY Big!”
“I’m not talking about the Total Population of these Social Networks at a Particular Time, it’s the Total Population that are Active on Monthly Basis!” (SOURCE : EBIZMBA)
Conventional Marketing vs. Affiliate Marketing
“If you get the wrong niche market, you lose money, even if you get the right niche, you might end up competing with other affiliates to get sales” If you looking for the perfect niche product and an autopilot affiliate program, I think THIS is for you!
(Please comment on below if you have any inquiries)